Last Updated: 4/9/2025
1. Who We Are
Hero Hat Co. (“we,” “us,” or “our”) is dedicated to crafting timeless hats for everyone. Our website is https://herohat.co. Learn more about us on our About Us page. Although our hats are designed by an American drama teacher based in Beijing and manufactured in Hebei, China, our focus is on bringing classic style and quality at an affordable price.
2. Information We Collect
When you place an order or create an account, we collect your name, email address, phone number, shipping and billing addresses, and payment information. We also collect non-personally identifiable data about your browsing and purchasing activities through cookies and other tracking tools. For example, we use Facebook’s tracking tools to help analyze your interactions on our site and to deliver personalized content and advertisements.
3. How We Use Your Information
- Order Processing and Account Management: To complete your orders, process payments, and manage your account.
- Analytics & Marketing: To analyze site usage, improve your experience, and deliver targeted advertising. This includes using aggregated data to create tailored advertising campaigns, for example through Facebook ads, which may use data about your visit and interactions with our site to serve you personalized content.
- Security: To detect and prevent fraud and maintain the security of our website.
4. Cookies and Similar Technologies
We use cookies to enhance your browsing experience and to remember your details during future visits. For instance, cookies may be used to keep you logged in or to save your commenting information for convenience. These cookies expire after a set period (ranging from a day to several weeks). Please note that if you disable cookies in your browser, certain features of our site may not function properly.
5. Embedded Content
Our website may include embedded content (such as videos or images) from third-party websites. This embedded content behaves as if you visited the third-party website directly and may use its own cookies and tracking technologies. We do not control these third-party practices.
6. Sharing Your Information
We do not sell or rent your personal data. However, we may share your information with trusted service providers—such as payment processors and shipping companies—to fulfill your orders and provide necessary services. These third parties are required to maintain the confidentiality and security of your data.
7. Data Retention and Your Rights
- Retention: Comments (and associated metadata) are retained indefinitely to facilitate follow-up interactions. Information in user accounts is stored until you delete it (except your username, which cannot be changed).
- Your Rights: If you have an account or have interacted with our site, you may request an exported file of your personal data or ask us to erase your information (except data we are required to retain for legal, administrative, or security reasons).
8. Third-Party Tools and Tracking
We use Facebook’s tracking tools to help analyze website traffic and support our marketing efforts. These tools may use the collected data to deliver personalized advertising content, such as Facebook ads, based on your interactions on our website. For more details, please review Facebook’s privacy policy.
9. Changes to This Privacy Policy
Our privacy practices may change as our business evolves or as laws and regulations are updated. Any changes will be posted on this page, and we encourage you to review our Privacy Policy periodically.
10. Contact Us
If you have questions or concerns about our privacy practices, please contact us.
11. Disclaimer
This privacy policy is provided for general informational purposes only and does not constitute legal or financial advice.